Work.
Managing Director
Skill + Fire Ltd.
2011 - Current
Skill + Fire is an award-winning marketing and design agency with clients in the UK and USA. I started the business in April 2011 and we continue to enjoy huge success as a small but punchy challenger agency. In 2016, brand consultancy Propaganda acquired a minority share in the business.
• Clients include JD Sports, the Stone Roses, Kasabian, EMI, Science Museum and Weitzer Hotels
• Personally sold and delivered over £250,000 of creative services every year for last 5 years running
• Developed and continue to manage the client acquisition and on-boarding process
• Creative lead on all projects
• Advise at Board Level for several clients
Visit: SkillandFire.com
Founder & Director
SizzleWorks Ltd.
2019 - Current
SizzleWorks is a marketing tech company that began life as a side project within the agency, and has now evolved into a separate company. The first product, SizzleDeck, enables sales and marketing teams to design, send and track phone friendly marketing material via SMS. The product is selling across the UK and the USA. Customers include Octopus Energy, Vanarama and Yell.
• Conceived of and designed the product
• Project managed the development of version 1.1
• Built the management team and raised seed round investment
• Launched the beta product in the UK
• Established market fit - now managing development phase 2
Visit: SizzleDeck.com
Partner/Director
ZAPPT Ltd - 2010 - 2012
With a strategic partner based in Paris, I developed an interactive digital format called Flippt that I sold into Nikon (won the European tender), Bentley, BMW, ESPN/Disney, BSkyB, Jaguar Land Rover and other tier one and tier two brands.
• Oversaw product development
• Brokered partnership with European tech platform
• Launched the product in the UK and Europe
• Successfully pitched several tier 1 brands
• Won the tender for Nikon Europe (£500k+)
Partner/Director
Perfect Display Ltd - 2006 - 2010
Perfect Display was one of the UK’s first ‘just in time’ print-on-demand services for exhibitions and trade shows around the UK and Europe. I launched and grew the business from a standing start to £1million revenue within 12 months. (£1.2million the following year.)
• Identified opportunity in UK market
• Tested the market (live A/B split testing)
• Brokered all supplier terms/contracts
• Recruited and trained team of 12
• Won tender for AQA National Exhibition (£330k+)